130: Choosing an eCommerce Platform for your Hardware Product

With Tim Bucciarelli, Director at IronPlane

Hosted by Kevin Mako of MAKO Design + Invent

Tim Bucciarelli is a Director at IronPlane, an eCommerce agency that works with many large product brands. Tim has been a leader in the eCommerce space for almost 30 years. Today, Tim is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand what eCommerce is, how to choose a great eCommerce platform for your current and future product needs, and how to do a good job of building out your platform, especially around business to business sales.

Today you will hear us talk about:

• What is eCommerce?
• How do you choose the right platform to sell online?
• Back-end platforms are explained and how they connect to the front end.
• How do you do it well?
• Understand your customer!
• Understand your investments!
• WordPress and WooCommerce are easy ways to get started online.
• Shopify is a SaaS, a central piece of software.
• BitCommerce is a SaaS that is a bit more opened up.
• Adobe Commerce / Magento is larger and more customizable.

EPISODE LINKS

Tim Bucciarelli / IronPlane Links::

• Website: https://www.ironplane.com/
• LinkedIn: https://www.linkedin.com/in/tim-bucciarelli/

The Product Startup Podcast Links:

• Website: https://www.ProductStartup.com/
• Instagram: https://www.instagram.com/ProductStartup/
• LinkedIn: https://www.linkedin.com/company/ProductStartup/
• Facebook Page: https://www.facebook.com/ProductStartup/
• Facebook Group: https://www.facebook.com/groups/ProductStartup/
• Pinterest: https://www.pinterest.com/ProductStartup/
• Twitter: https://twitter.com/ProductStartup
• YouTube: https://www.youtube.com/MakoInvent

Mako Design Links:

• Website: https://www.makodesign.com/
• YouTube: https://www.youtube.com/MakoInvent
• Instagram: https://www.instagram.com/MakoInvent/
• LinkedIn: https://www.linkedin.com/company/MakoDesign/
• Facebook: https://www.facebook.com/MakoInvent/
• Pinterest: https://www.pinterest.com/MakoInvent/
• Twitter: https://twitter.com/MakoInvent/

Kevin Mako Links:

• Instagram: https://www.instagram.com/Entrepreneurs/
• LinkedIn: https://www.linkedin.com/in/KevMako/
• Quora: https://www.quora.com/profile/Kevin-Mako
• Facebook: https://www.facebook.com/KevMakoPage/
• Twitter: https://twitter.com/KevMako/

Thanks for tuning in! See you next time.