The Intricate Process of Manufacturing a Product The mind of an inventor is almost like an idea machine. Your brain produces a concept that sparks curiosity about a game plan... Read More
Customer-Focused Product Development Customer-focused product development is critical to your company’s success. Buyers create demand for every idea, product in development, and product on shelves. The customer is king! That... Read More
Developing a Product Marketing Strategy Understanding how to market a product is just as important as the product itself. Today, marketing isn’t a choice, it’s a necessity. When a product... Read More
At the beginning of February, Rachel Gogos, invited Kevin Mako on her podcast, The Business of You. On the show, Kevin goes in-depth into branding for product startups. In addition,... Read More