Pet Wearables Taking Over MaRS

Wearable technology has garnered a huge amount of success over the last few years. It has quickly gone from a theoretical futuristic concept to a very current happening. We have seen technology wearables such as the Apple Watch come and shake up the market.  

It is extremely exciting to see wearable technology expand to the masses and be readily available to consumers. What’s even more exciting is that wearable technology is now not only available for us humans but for our pets, too! The potential for this market is huge, and it is already showing promising signs!

We Are Wearables has always been at the forefront of innovation and a leader in the wearable technology industry. On June 3, We Are Wearables partnered with Best Buy Canada to create the event Pet Wearables! Our Director of Digital Media, Diane Lim, attended the event that took place at the MaRS Discovery District here in Toronto. It was a fun-filled evening packed with a wide variety of events and attendees. There was a pet wearable panelist, which included:

• Brad Pattison – TV Host of Unleashed and Best Selling Author
• Dr. Adam Little – Vet, Director of Partnerships and Innovation, LifeLearn
• Founder and CEO of Wondermento – Betsey Fore
• John Brody – Director of Sales, Binatone
• Zayn Jaffer – Director of Merchandising for Emerging Business, Best Buy Canada

These established professionals discussed the many advantages of Pet Wearables, as well as what we as humans can do with pet wearables to enhance our relationship with our pets.

PetBot displaying their Product Design at Pet Wearables

While the evening was informative, there was also an interactive component to it. There were plenty of pet technology-based products set up for attendees to experience, one of which happened to be our client PetBot!

PetBot was showcasing their new product design, giving an overview and demonstration on how their one of a kind product works! We are thrilled to see that our client is having such responsive feedback. They were in great company, with other innovative pet technology companies, such as FitBark and WonderWoof, in attendance. There was also an exotic petting zoo that included a red kangaroo, a ring-tailed lemur, and a silver fox!

“This event was so informative and fun! Learning more about the pet wearable industry from professionals in the field, as well as being able to pet wild animals, was an unforgettable experience”, says Diane Lim. The team at MAKO Design + Invent loves the wearable industry and can’t wait to see what is next for this exciting new market! We look forward to more of these amazing events!

About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry's leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about MAKO Design + Invent!